Let’s Build A Smart Website You
And Your Clients Love.

Smart Design Isn’t Just Pretty.
It’s Good Business.

As my ideal client, you understand that smart strategy, a user-friendly experience and really good design can drive your ideal clients to take action.

What you may not know is, working with me saves you from wasting your time, marketing budget and energy trying to figure out how to DIY or working with amateur web designers—some of whom only do design, or only do development and very few of whom do both. But I do.

Want to know how I might make your website smart?
Book a Web Clarity Call.

Website Packages

Web design doesn’t have to be hard. I make it easy. You have three packages to choose from, depending on the complexity of your site, how much help you need with content development and your budget. No matter which package you choose, you can rest easy knowing you’ll get beautifully professional design and have one-to-one access to your designer (that would be me).

the BASIC

A good fit if you have a well-defined brand, your content is ready, and you need a pro designer to bring it to life.

With the Basic website you’ll get:

  • Kick-off Strategy Call
  • Premium WordPress Theme
  • Mobile-Friendly, User-Friendly Design
  • 1 month of Concierge Aftercare

the BESPOKE

This is for you if you’re looking to level up your brand credibility and need help developing your content.

With the Custom website you’ll get:

  • Kick-off Strategy Call
  • Premium WordPress Theme
  • Mobile-Friendly, User-Friendly Design
  • 1 month of Concierge Aftercare
  • Content Development Coaching:
    • Tools + Guidance to Help You Write Smart Website Copy
    • 1:1 Calls to Discuss Stuck Spots & Challenges
  • Project Management
  • Basic SEO

the BIG ENCHILADA

A great fit if you want a website but have no idea what you need and just want to hand the whole thing over to a pro.

With the Premium Website you’ll get:

  • Kick-off Strategy Call
  • Premium WordPress Theme
  • Mobile-Friendly, User-Friendly Design
  • 1 Year of Concierge Aftercare
  • Content Development:
    • Smart Website Copy Done For You
    • Photos, Graphics and Other Visual Assets Done For You
  • Project Management
  • Premium SEO
  • Brand Strategy
  • (Refreshed) Logo & Visual Brand
  • White Glove Service & Handling

Other Services Menu

Available exclusively to my website design clients

Website Concierge

After-care services to keep your website updated and secure

Visual Branding

A unique identity and logo design for your website and printed materials

Marketing Design

Printed marketing materials design for selling and fundraising

How It Works

All Website Projects Begin With Strategy

…which is just a fancy way of saying we’ll be taking a look at your business marketing objectives and then making a plan that defines your website project and goals. That way, you and I will know what we’re aiming for when building your site, like:

  • who you’re trying to attract;
  • the important message you want to impress upon them;
  • what action you ideally want visitors to take on your website.

And we can all strive toward making that a reality.

We’ll also start a discussion around the tech stuff, including choosing the right web host, SEO and web accessibility. And, of course, we’ll plan to make your website totally stunning and mobile-friendly, too.

Content Comes Next

A custom website takes shape based on what’s going into it. That’s why having all of your website content ready to go is a must before diving into design. Rest assured, I’ll coach you through the content development process (the BESPOKE) or bring in a team of pros to make it all happen (the BIG ENCHILADA).

By ‘content’ I mean the text and visuals for each page of your website. For text this can include information about your services, bios for you and your team, and testimonials from happy clients. For visuals this can include headshots, your logo, and photos of your place of business.

As for who writes this text and who produces the visuals, that depends on the package you choose. Take a look!

  • With the BASIC, you write the text and supply the photos and graphics, and I don’t.
  • With the BESPOKE you—or better yet, your copywriter (I know lots of them)—will write the text and your photographer will supply the visuals. I’ll give you the tools and guidance to help you make it smart. Or you can add on copywriting services for an additional fee.
  • With the BIG ENCHILADA, it will all be taken care of for you. My copywriter will write the text and my photographer take the headshots.

Phew, that was a mouthful. But don’t worry, we’ll discuss all of this during your Kick-off Strategy Call so who-does-what is crystal clear.

And Then Design

This is where the fun begins! We’ll collaborate on mood boards and wireframes to create just the right look and layout for your goals, target market, services and brand. And we’ll know we’re making informed decisions based on the strategy and content work we did first. I love it when a plan comes together!

Develop (the Tech Stuff)

Website development is all about bringing your website design to life, starting with a premium WordPress theme and then writing some good clean code to make the site unique to your brand. All the while following best practices to create an experience for your customer that’s friendly, easy-to-use and that works!

Don’t worry, just because we start with a WordPress theme doesn’t mean your site will look like everyone else’s. The truth is, using a theme saves us valuable time up front and, because I happen to also be a developer, I can customize the theme in ways many designers who don’t know code, can’t.

Deploy to the Finish Line

I’ll launch your freshly designed website and make sure it’s working at its very best. And there’s more to it than you might realize. But don’t worry. I’ve got your back.

I’ll help you choose an appropriate web hosting plan (because your website has to live somewhere). And I’ll set you up with Google Analytics and Basic SEO. I’ll even teach you and your team how to make changes to the site yourselves if you’re interested. Of course, you can also choose to continue working with me after launch for your website upkeep and edits.

Interested?

Awesome. Let's talk.

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